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rado

rado
  • Master of Materials: Rado revolutionized watchmaking by introducing high-tech ceramic, ultralight ceramic, colorful ceramic, and Ceramos™ (a metallic ceramic composite).
  • Innovation & Design: The brand is design-led, creating eye-catching watches with a focus on durability, lightness, and ageless style.
  • Swiss Made: With origins in Lengnau, Switzerland, Rado maintains a commitment to Swiss watchmaking quality.
  • Pioneering Spirit: Rado's philosophy, "if we can imagine it, we can make it," drives its material and technological advancements. 
Iconic Products & History:
  • DiaStar: Launched in 1962, it was the first truly scratch-resistant watch, a landmark innovation.
  • High-Tech Ceramic: Rado introduced this material to the industry in the 1980s, creating full ceramic cases.
  • Captain Cook: A popular dive watch collection, often featuring robust designs and high water resistance.
  • Touch Technology: Rado also pioneered touch-sensitive ceramic watches. 
Brand Identity:
  • Owned by the Swatch Group, Rado stands out for its focus on material science and modern aesthetics, appealing to those seeking both fashion and longevity in a timepiece. 

Rado Watch Co. Ltd
Bielstrasse 45
CH-2543 Lengnau
SWITZERLAND

Phone +41 (0)32 655 6111

Customer Service
Swatch Group (India) Private Limited
2nd Floor, Rectangle 1, Plot No. D4
Saket District Center
110017 NEW DELHI
India

Phone: +91 11 4909 2800

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